The logo is a graphic design that identifies a company, allowing its brands (corporate or product) be quickly recognized or related to something, with which there is a similarity. Logos can be made only with images, with images and letters or single letters
A logo should be present in all business stationery, either on cards, letterheads, envelopes, invoices, business cards, advertising, etc. Its use can be extended to uniforms, packaging, product labeling and print ads.
It is an essential part of the company identity.
It is a key element in establishing difference between the company and its competitors.
You can create empathy between the company and the target.
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